Terms of service

Terms and Conditions

1. Store identification

This website belongs to Serena, an online store dedicated to selling women's clothing and accessories.

Use of this website, as well as placing any order, implies the user's full acceptance of these Terms and Conditions.

For legal purposes, the entity responsible for the commercial operation is identified by the following details:

  • Trading name: Serena

  • Address: Rua do Soito nº46, Vila Nova de Poiares, Coimbra

  • Email: geral@serena.com

2. Purpose

These Terms and Conditions govern browsing on the website, as well as purchase and sale transactions carried out through the Serena online store.

Serena reserves the right to change, update or modify these Terms and Conditions at any time, without prior notice, with the conditions in force on the date of the order being applicable.

3. Products

Serena sells women's clothing and accessories, and strives to present descriptions, images and characteristics as faithfully as possible.

However, there may be slight variations in colour, texture or detail depending on the device used by the customer or the product's own characteristics.

Product availability is subject to existing stock.

4. Prices

All prices shown are in euros (€) and include VAT at the legal rate in force in Portugal, unless otherwise stated.

Serena reserves the right to change prices without prior notice; the price shown at the time the order is confirmed remains valid.

Shipping costs are shown before the purchase is completed.

5. Purchase process

Placing an order involves:

  • selecting the desired items;

  • filling in the billing and delivery details;

  • choosing the payment method;

  • final confirmation of the order.

Once payment has been confirmed, the customer will receive an electronic communication with the details of the purchase.

6. Payments

Serena offers the payment methods shown at the store's checkout.

The order will only be processed once payment has actually been confirmed.

If payment fails or is declined, the order will be automatically cancelled.

7. Deliveries

Orders are shipped to the address provided by the customer at the time of purchase.

Average delivery times may vary depending on the destination, the carrier and periods of high logistical volume.

Serena is not responsible for delays attributable to the carrier, incorrectly provided addresses or external causes of force majeure.

8. Exchanges and returns

The customer has a period of 30 days from receipt of the order to request an exchange or return.

Items must be:

  • unused;

  • with tags intact;

  • in perfect condition;

  • accompanied by the original packaging.

Shipping costs associated with exchanges or returns made at the customer's choice are the responsibility of the customer.

In the event of a defect or error attributable to Serena, the costs will be borne by the store.

9. Right of withdrawal

Under Decree-Law No. 24/2014, of 14 February, the consumer has the right to freely withdraw from the contract within the minimum legal period of 14 days.

Serena commercially grants an extended period of 30 days.

10. Exclusions

Returns will not be accepted for items showing:

  • signs of use;

  • damage caused by the customer;

  • missing tags;

  • alterations to their original condition.

11. Liability

Serena cannot be held liable for damage resulting from interference, interruptions, computer viruses, technical failures or temporary unavailability of the website.

12. Intellectual property

All content on the website, including text, images, logos, design, visual identity and visual content, is the property of Serena or used under legal authorisation.

Any reproduction, use or distribution without prior authorisation is prohibited.

13. Personal data

Personal data is processed in accordance with the General Data Protection Regulation and applicable Portuguese legislation.

The data collected is used exclusively for order processing, customer support and compliance with legal obligations.

14. Dispute resolution

In the event of a consumer dispute, the customer may turn to a legally competent alternative consumer dispute resolution entity in Portugal.

Information available at: Direção-Geral do Consumidor (Directorate-General for Consumer Affairs)

15. Applicable law

These Terms and Conditions are governed by Portuguese law.

Any dispute will be submitted to the competent Portuguese courts.